TYPE
Side Personal Project
OBJECTIVE
To create a hyperlocal, Black Hills clothing brand with the goal of representing our favorite places out here. To create the type of company I personally wanted to see in the Black Hills. To create my dream business.
SOLUTION
A hipster, online shop selling trendy, bold, and minimal tee designs that feature local places, trails, and lifestyle vibes.
TACTICS BY ME
Clothing designs, social media imagery, social media curation and management, digital ad creation and management, brand photography creative direction, networking and giveaways, wholesale coordination, product promotion, blogging and interviews, email marketing and list-building, drop-shipping management, website management.
Photography: Hubbard Visuals, Love from Sarah Peterson