Type

Monthly Newsletter

Objective

To create an engaged prospect list from zero with monthly touches promoting data stories, customer success case studies, and MDClone news and events.

Solution

A monthly newsletter featuring four main articles.

Tactics by Me

Email template design, email content and design execution, imagery, list management, testing, mobile design, custom HTML/CSS coding, promotion, website popups and lead gen tactics, reporting.

Results

Subscriber Growth:

2019: 0

2020: 367

2021: 730

2022: 2,500+

2023: 4,100+

38% average open rate, 12% average CTR